A Milestone of Hospitality in Saudi Arabia
Celebrating five decades of presence in Saudi Arabia, IHG Hotels & Resorts underscores a landmark journey that began with the opening of InterContinental Riyadh in 1975. This milestone highlights the company’s deep-rooted commitment and evolving role in the Kingdom’s bustling tourism and hospitality landscape, reflecting continual growth alongside the nation’s transformation.
Growth and Expansion Across a Dynamic Market
From its foothold in a single iconic property, IHG has expanded impressively, boasting over 100 hotels either operational or in development across Saudi Arabia as of 2025. This broad footprint underscores strong partnerships and confidence in the local market, aligning with the ambitious goals of Saudi Arabia’s Vision 2030. The plan aims to diversify the economy and turn the country into a premier global tourism destination.
The expansion covers multiple segments, including Luxury & Lifestyle, Premium, Essentials, and Suites. Investments include a significant renovation planned for the InterContinental Riyadh as well as the launch of new modern landmarks such as the InterContinental Red Sea Resort. Complementing these are luxury brands like Six Senses, Regent, Kimpton, and Vignette Collection, while premium and lifestyle brands such as voco and EVEN Hotels continue to grow in the local market.
Strategic Local Engagement and Talent Development
IHG established its first Riyadh office in 2023, a significant step establishing a strategic hub to bolster growth and deepen local partnerships. This office works closely with property owners and stakeholders, enhancing operations and supporting the expansion of the Kingdom’s tourism ecosystem.
Local talent remains at the core of this journey, with nearly half of IHG’s Saudi Arabia workforce being Saudi nationals. Initiatives like the ‘Masarona by IHG’ program focus on accelerating career growth for Saudi employees, particularly within leadership, ensuring that the tourism sector’s expansion benefits the Kingdom’s communities directly.
Saudi Arabia’s Tourism Evolution: A Snapshot
Saudi Arabia, positioned strategically at the crossroads of Europe, Asia, and Africa, has seen its tourism sector evolve significantly over recent decades. Known primarily for religious tourism—drawing millions annually for the Hajj pilgrimage—its broader tourism ambitions are now gaining momentum with diversified offerings such as luxury resorts, cultural experiences, and modern leisure destinations.
The national Saudi Commission for Tourism and Antiquities (SCTA), founded in 2000, has been instrumental in guiding tourism development across the Kingdom. Structured programs spanning over two decades focus on sustainability, growth, and creating seamless travel experiences, all underpinning the Vision 2030 strategy.
| Tourism Sector Growth Indicators | Value |
|---|---|
| Tourism’s contribution to GDP (2013) | 2.7% |
| Tourism jobs share of total employment (2013) | 7.3% |
| Number of tourism-related jobs (2013) | 750,856 |
| Percentage of Saudi nationals employed in tourism | 27% |
With increasing infrastructure developments and a surge in international visitors, the Kingdom’s hospitality sector is rapidly modernizing. The focus now extends beyond religious tourism to include leisure, heritage, business, and luxury markets.
Historical Perspective
The Kingdom’s tourism roots trace back to its historical religious significance and strategic location. The pilgrimage to Makkah and Medina has long been foundational in introducing travelers to Saudi Arabia from around the world. Over the decades, the hospitality industry developed alongside this religious traffic, initially catering largely to pilgrims and business visitors.
Since the mid-20th century, especially with the rise of oil wealth, Saudi Arabia has invested significantly in modernizing its cities and transport infrastructure, setting the stage for future tourism diversification. The foundation laid by establishing luxury hospitality brands helped elevate the Kingdom’s profile as a destination offering global standards of service and comfort.
Looking Ahead: The Future of Tourism in Saudi Arabia
Tourism is poised as a major economic driver for Saudi Arabia’s future, with targets to welcome 150 million visitors by 2030. This requires continuous expansion of hotel inventories, enhancement of service quality, and cultivation of culturally connected, authentic guest experiences. The collaboration between hotel groups like IHG and local stakeholders is expected to play a pivotal role in this evolution.
The growth and modernization of Saudi’s luxury and lifestyle hotel segments illustrate a broader trend toward international tourism appeal. Upcoming projects and renovations reflect a vision of creating vibrant destinations that balance modern comforts with unique cultural and natural settings.
Potential Impacts on Sailing and Boat Rental Industry
While Saudi Arabia is better known for its desert landscapes and religious sites, its Red Sea coastline offers considerable potential for marine tourism. Luxury resorts and developments along the Red Sea, such as the InterContinental Red Sea Resort, indicate growing opportunities for yachting, leisure boating, and waterfront entertainment.
Marinas, pristine beaches, and clear waters create the ideal environment for sailing, fishing, and water sports, which could further diversify regional tourism offerings. Following the hospitality sector’s expansion, increased yacht charters and sailing activities are anticipated to complement the Kingdom’s tourism portfolio.
Key Features of Saudi Arabia’s Tourism Path Forward
- Emphasis on luxury and lifestyle brands catering to diverse traveler profiles
- Significant investment in renovating landmark hotels and developing new resorts
- Strong focus on hiring and advancing Saudi talent within the tourism sector
- Strategic initiatives aligned with Vision 2030 for broad tourism growth
- Development of coastal and marine tourism assets promising potential for sailing and boating
Висновок
Marking 50 years in Saudi Arabia, IHG Hotels & Resorts showcases a successful story of growth, partnership, and innovation within a transforming tourism landscape. The Kingdom’s journey from a primarily pilgrimage-centered market to a diversified global tourism destination is well underway, powered by forward-looking investments, strategic local engagement, and the embracing of modern luxury and lifestyle trends.
With its expanding portfolio of internationally recognized brands and commitment to enhancing guest experiences, IHG reflects the bold ambitions of Saudi Arabia’s tourism sector. Thanks to the country’s unique natural assets, including its Red Sea coast, an emerging arena for yachting and boating activities is also taking shape.
For lovers of water, sun, and luxurious travel, the Kingdom’s evolving tourism scene is set to deliver fresh sailing adventures, elegant marinas, and an unmatched blend of cultural charm and modern comfort. To explore yacht charters, boat rentals, and waterside leisure across such dynamic destinations, the international marketplace GetBoat.com offers expert services for every occasion and budget.
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