Key Insights from the 2026 Mid-Year Wellness Real Estate Report

Wellness Real Estate Holds Strong in Early 2025

In the first half of 2025, wellness hotels and resorts showcased remarkable resilience despite broader economic headwinds. The mid-year report from RLA Global, produced with data from HotStats—a firm benchmarking over 12,000 properties worldwide—highlights the robust revenue performance and growing consumer interest in wellness amenities such as spas, fitness memberships, and holistic services. For the first time, the report also sheds light on the top-performing countries in the wellness real estate sector and delves into the evolving dynamics of leased wellness models, particularly within the UAE’s luxury hospitality markets.

Strong Revenue Metrics and Market Positioning

Despite inflation affecting consumer discretionary spending, properties offering major wellness facilities have managed to maintain solid pricing and revenue levels. Total Revenue Per Available Room (TRevPAR) and Average Daily Rate (ADR) have held steady, with luxury wellness properties commanding significant premiums over others. For instance, Major Wellness hotels achieved a Total Revenue Per Occupied Room (TRevPOR) of $561, substantially higher than the $335 seen at Minor Wellness properties, illustrating the powerful draw of comprehensive wellness experiences.

Operational resilience is also notable, as Gross Operating Profit (GOP) remained stable across wellness hotel categories, despite rising costs. Luxury wellness providers lead the curve, registering up to 84% higher TRevPAR and 66% higher Revenue Per Available Room (RevPAR) compared to upper upscale wellness hotels.

Profitability Sweet Spots and Market Segments

The report draws attention to the profitability of wellness real estate in both luxury and upper upscale segments. Interestingly, Minor Wellness properties in these categories posted a 5% growth in Gross Operating Profit Per Occupied Room (GOPPAR) early in the year, outperforming the 2.9% growth at Major Wellness hotels. This suggests that well-conceived wellness amenities, without excessive operational complexity, are being rewarded by the market for their balanced approach.

Top Countries Driving Wellness Real Estate Growth

Among the new features in the report is a ranking of the top 10 countries by Membership Fees Per Available Room and Spa Treatments Per Occupied Room. This fresh perspective reveals promising double-digit growth in wellness memberships and spa revenues in several regions, highlighting hotspots of opportunity for investors and developers alike.

The UK maintains a global lead in wellness membership revenue, supported by its deep-rooted health club culture. Canada’s surge is driven by shifts in generational preferences toward premium lifestyle clubs, while Saudi Arabia’s growth reflects social reforms enabling new wellness developments. On the spa front, the Maldives and France occupy top positions for absolute revenue, with Indonesia, especially Bali, benefiting from social media's role in amplifying its reputation as a thriving spa destination.

Market Spotlight on the UAE’s Wellness Models

The report’s new Market Spotlight section focuses on the UAE—a region known for its luxury hospitality and dynamic real estate sector. Here, data illustrates how both Luxury Major and Minor Wellness hotels are excelling, with significant year-over-year advancements in key performance indicators such as TRevPAR, TRevPOR, and RevPAR. Double-digit increases in RevPAR (~10%) and GOPPAR (~12%) reflect how a strategic wellness positioning can serve as a sustainable competitive advantage in a fast-evolving market.

A Brief History and Outlook of Wellness in Tourism and Real Estate

Wellness tourism has roots tracing back centuries, with one of the earliest forms being spa tourism linked to mineral springs and therapeutic bathing traditions in Europe. Cities like Bath in the United Kingdom and Baden in Germany established themselves as historic wellness destinations as early as the 18th century. Over time, wellness offerings expanded to include fitness clubs, day spas, resort spas, and medical spas—all contributing to the evolution of wellness real estate as a specialized niche.

In recent decades, growing global awareness around health and well-being, coupled with increasing demand for lifestyle-enhancing travel, has driven impressive growth in spa and wellness-related real estate developments. The wellness market covers a broad spectrum, from luxurious resorts focused on holistic health to fitness-oriented clubs and medical wellness facilities integrated into resort settings.

Wellness Real Estate’s Rising Role in International Tourism

The wellness real estate sector is set to become even more pivotal for tourism destinations. With travelers seeking more than traditional leisure, properties that blend high-quality wellness amenities with appealing accommodations are emerging as top choices. This trend has implications for coastal and marine destinations, where the synergy between wellness experiences and outdoor activities such as sailing, boating, and beach relaxation can create uniquely attractive offerings.

Wellness Real Estate and the Future of Hospitality Destinations

As international tourism continues to rebound and evolve, wellness real estate will likely remain a vital component of the hospitality landscape. The capacity to blend luxury, health, and recreation aligns well with growing demands for sustainable, experience-rich travel. For seaside and water-oriented destinations, integrating wellness services with access to ocean, gulf, and lake activities offers both a differentiation point and a draw for diverse traveler profiles.

Table: Drivers of Wellness Real Estate Growth

Sailing, Boating, and Wellness: A Perfect Blend for Coastal Tourism

For regions blessed with water resources such as lakes, seas, or oceans, the wellness real estate boom opens new opportunities to merge yachting, sailing, and boating with wellbeing-focused accommodations. Activities like sailboat charters, superyacht rentals, and beachside relaxation complement spa treatments, yoga retreats, and health clubs. As wellness becomes an inseparable part of the travel experience, the marine hospitality sector stands to benefit greatly by crafting tailored offerings that cater both to adventure seekers and those seeking peaceful rejuvenation by the water.

Summary and Opportunities Ahead

The 2025 mid-year wellness real estate report paints an optimistic picture of how this sector navigates economic challenges while generating impressive revenue and growth. Driven by demographic trends, social shifts, and the expanding appetite for health-conscious travel, wellness properties—especially in luxury and upper upscale segments—continue to command a profitable niche. Key countries like the UK, Canada, UAE, Maldives, and Indonesia demonstrate the global spread and vibrancy of this market.

Particularly for coastal and marine destinations, the fusion of wellness real estate with boating, yachting, and sailing activities can forge compelling tourism propositions. This integration enhances the appeal of marinas, waterfront resorts, and sailing charters, enticing visitors seeking both health and adventure under the sun.

As these trends develop, travelers looking for premium experiences that combine wellness amenities with stunning natural water settings can explore a wide range of boats, yachts, and superyachts for rent. Whether on serene lakes or open seas, the blend of wellness and boating offers rejuvenating escapes surrounded by sun, water, and good company. For those eager to dive into this lifestyle, GetBoat.com provides an international marketplace to rent sailing boats and yachts tailored to diverse tastes and budgets, facilitating unforgettable journeys that bring wellness and adventure together on the water.