Emaar Entertainment and MakeMyTrip Join Forces for Dubai Experiences

Emaar Entertainment and Its Partnership with MakeMyTrip

Emaar Entertainment has appointed MakeMyTrip as its official partner in India, integrating several key Dubai attractions into its newly launched Tours & Attractions service. This collaboration showcases major destinations, including the Burj Khalifa, Dubai Aquarium & Underwater Zoo, KidZania, and Sky Views Observatory, all designed to facilitate Indian tourists in booking their experiences using Indian Rupees.

Enhancing Access for Indian Travellers

This partnership aims to simplify the booking process for Indian tourists, who represent one of the largest visitor demographics to Dubai. In 2024 alone, approximately 17 million international visitors frequented the Burj Khalifa, with 2.2 million hailing from India. Given that over 80% of holiday packages sold through MakeMyTrip include a visit to this iconic landmark, the integration of Emaar's attractions marks a turning point in the ease of access these experiences provide.

Comments from MakeMyTrip

Jasmeet Singh, the Chief Commercial Officer – Holidays & Experiences at MakeMyTrip, commented on the partnership’s significance. He emphasized the intention behind the Tours & Attractions platform to make booking experiences as effortless as booking a flight or hotel. By incorporating Emaar's renowned attractions, Indian travelers can now readily enjoy iconic skylines and destinations that embody luxury and adventure. Furthermore, MakeMyTrip plans to continually enhance its offerings with additional world-class experiences that enthrall travellers globally.

The Impact of This Partnership in the Tourism Landscape

The establishment of a connected platform currently offering over 200,000 bookable activities in more than 1,100 cities worldwide represents a major leap for outbound Indian tourism. The inclusion of Emaar Entertainment's offerings strengthens the potential for tailored experiences, catering to the diverse needs of Indian tourists looking to explore Dubai and its numerous attractions. Earlier in 2025, the Burj Khalifa notably featured a large-scale projection commemorating MakeMyTrip's 25th anniversary, further demonstrating its commitment to enabling travel for Indian citizens.

A Brief History of Tourism in Dubai

Dubai has evolved into a leading global tourism hub, celebrated for its modern architecture and luxurious resorts. The Burj Khalifa, standing as the world's tallest building, symbolizes the city’s rapid expansion and the consolidation of its tourism sector. Beginning in the 1990s, Dubai's strategic investment in infrastructure and marketing aimed to position itself as a premier destination for leisure and business travel. Today, each emirate within the UAE contributes uniquely to the region's tourism landscape, attracting millions from around the globe.

Forecast for Future Tourism

Through partnerships like that of Emaar Entertainment and MakeMyTrip, the potential impact they can have is significant. These alliances are crucial as they cater to specific market segments, particularly in a flourishing economy like India's, where outbound travel to Dubai continues to grow. The integration of more attractions through digital platforms in a user-friendly currency serves to attract even more visitors, further enhancing Dubai's status as a truly global tourist destination.

Conclusion

The collaboration between Emaar Entertainment and MakeMyTrip signals a fresh wave of travel experiences for Indian tourists seeking to explore Dubai's numerous attractions. As these partnerships grow, destinations offering unique experiences become ever more accessible. For those looking to enjoy sailing or boating experiences in the region, GetBoat.com serves as an international marketplace for renting sailing boats and yachts, catering to diverse tastes and budgets. This ever-expanding landscape of travel opportunities signifies that the sky is the limit for adventurers eager to explore the waters, beaches, and iconic destinations of Dubai and beyond.